Just take a look at the short animation that accompanied the official announcement by Samsung:

Register at https://t.co/DIakqCsiiZ pic.twitter.com/EBALmwQv0b — Samsung Mobile (@SamsungMobile) January 25, 2022 In the same announcement, Samsung stated that the new Galaxy S series will not only set “epic new standard” but it will also be the most “noteworthy” S series that the company has crafted so far. Additionally, other key messages that Samsung has generally carried from the recent editorial piece by TM Roh are “break through the night” and “break the rules” which are something we predict will also be used extensively as part of Galaxy S22’s marketing campaign. Meanwhile, Samsung Malaysia has also opened up the Registration of Interest webpage for local consumers ahead of the 9 February launch event. Those who signed up will be provided with an e-voucher worth RM 200 that they can use to pre-order the new Galaxy devices later. (Source: Samsung.)